Elizabeth Arden, Inc., a beauty products company, is engaged in the manufacture, distribution, marketing, and sale of fragrances, skin care, and cosmetic products worldwide. The company offers various fragrance products for men and women, including perfume, colognes, eau de toilettes, eau de parfums, and gift sets, as well as bath and body products, such as soaps, deodorants, body lotions, gels, creams, body and hair mists, and dusting powders. It also provides skin care products comprising serums, moisturizers, and cleansers; and cosmetics consisting of foundations, lipsticks, mascaras, eye shadows, and powders. The company’s brand portfolio includes Elizabeth Arden branded lipstick, foundation, and other color cosmetics products, such as Visible Difference, Ceramide, Prevage, and Eight Hour Cream; Elizabeth Arden fragrances comprising Red Door, Elizabeth Arden 5th Avenue, Elizabeth Arden Green Tea, and UNTOLD; and celebrity fragrance brands of Britney Spears, Elizabeth Taylor, Mariah Carey, Taylor Swift, Justin Bieber, Nicki Minaj, and Jennifer Aniston. Its lifestyle fragrance brands consists of Curve, Giorgio Beverly Hills, PS Fine Cologne, and White Shoulders; and designer fragrance brands comprising Juicy Couture, Alfred Sung, BCBGMAXAZRIA, Ed Hardy, Geoffrey Beene, Halston, John Varvatos, Lucky, Rocawear, and Wildfox Couture. The company sells its products primarily to department and specialty stores, mass retailers, perfumeries, boutiques, distributors, and travel retail outlets, as well as to independent fragrance, cosmetic, gift, and other stores. It also markets and sells its products through its e-commerce site at elizabetharden.com. The company was founded in 1960 and is headquartered in Miramar, Florida.
Last updated July 23, 2015
